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Sequoia pitch deck template

Origin: Sequoia Capital's published "Writing a Business Plan" guidance.

Start from this templateFree, no account needed. The blank is written with guidance in each section, ready to fill in.

Sections

  1. Company purpose
  2. Problem
  3. Solution
  4. Why now
  5. Market size
  6. Competition
  7. Product
  8. Business model
  9. Team
  10. Financials

How a tough reader scores it

When you score a draft against this format, the Critic evaluates this pitch deck as a Sequoia partner would. The weights add up to 100; the fixes for the weakest criteria arrive as cards in the editor.

CriterionWeight
Purpose statement is crisp and memorable10
Problem is painful and evidenced15
Solution is 10x better, not incremental15
Why-now is a credible shift10
Market sizing is bottom-up and believable10
Competition is honest with a defensible edge10
Unit economics and traction are clear15
Team is uniquely suited10
Ask and use of funds tie to milestones5

How it works in SecondPen.ai

Open the template and the editor writes the blank once, with a line of guidance under each heading that you delete as you fill it in. Write your abstract and the editor names the format it reads like. Ask for a document with a slash command and it offers to start from the matching format. When the draft is ready, the Critic scores it against the criteria above, the way this format's toughest reader would, and the three highest-leverage fixes become Editor cards.

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